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25th July 2006 : iPod+Nike Commercial






Related Articles: Super Bowl Ads - Downloadable on iPods | Complete iPod Commercials | The New Apple Mac Commercials


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22nd July 2006 : Nike + iPod Sport Kit


Apple and the sports giant team up to create a new running system


For a field already glutted with gadgets, the Nike + iPod kit is the most elegant of high-tech runner's aids.


An instrument the size of a pebble measures your pace from a pocket inside one of Nike's specially designed shoes. The pebble streams data to a computer that keeps time and calculates caloric burn. Instead of making you buy a whole new computerized accessory, Nike and Apple decided to use a computer you may already own, an iPod nano.


When you drop the pebble into your shoe and connect the wireless receiver to the nano, a Nike + iPod menu item appears.

Click it, then select a distance or time for your workout. Select your music, a particular playlist or the iPod's "Shuffle Songs" feature.
You are immediately prompted by a female voice to begin your run, and then the music adjusts to the right volume. The voice returns calling out your performance, at every 10-minute interval for instance, or every time you hit the nano's center button.

As she speaks, the music falls to the background.
Towards the end of your run, her calls increase in frequency, a countdown to your personal finish line. (If you want, you can change the woman's voice to a man's.)

To get you going when you start to drag, you designate a Power Song, activating it mid-run by holding down the center button.


Source: Time.com


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04th June 2006 : iPod in The News

Microsoft-Japan alliance to challenge Apple's iPod


Microsoft, the world's biggest software maker, pronounced May 31 that it will partner with TOSHIBA, JVC, and NTT-Domoco in making a media player and providing plenty of music and video services in Japan, which will challenge Apple's iPod. [more]


Hello Kitty iPod gear abounds


The Spectra Group has recently introduced several iPod accessories under the Hello Kitty electronics brand. Among the new products are three FM transmitters and two speaker systems. [more]


Review: unique, colorful Magpie Outfits for iPod nano demand attention


Designer Maggie Stevens sent us a Magpie Outfit for Apple iPod nano to try out. The case fit our nano snugly and the reinforced vinyl material is sturdy stuff - good for running, biking, the beach, or just everyday life. [more]


Gearlog Radio: Blu-ray DRM, Motorola Q, Anti-iPod iDon't Campaign and More


Gearlog Radio: Like a phoenix out of the ashes, Gearlog Radio has been reborn. Tune in for the raw, unedited scoop from the insiders at Gearlog.com on gadgets, gear and technology, including mp3 players, cell phones, digital cameras, home theater and whatever else crosses our path. [more]


Microsoft Denies iPod Rival Rumors


Microsoft reps have denied recent rumors alleging that it has partnered with a number of Japanese consumer electronics companies to develop a device to compete in Japan with Apple's iPod. [more]

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